Customer groups
Assign buyers to groups such as retail, wholesale or distributor, each with its own pricing
B2B and B2C together
B2B ecommerce with trade pricing built in
Sell to businesses and consumers from a single store. Put buyers into customer groups, show tiered and role-based pricing automatically, and reward volume orders, all on one catalog
yourstore.com
Retail
Wholesale
Distributor
€100
€100€80
€100€70
11050100
Trade
Pricing
Customer
Groups
Built for trade
Sell to businesses and consumers from one store
IXXO Cart runs B2B, B2C and hybrid models together. Show the right prices to the right customers, and let trade buyers order the way they expect
Role-based pricing
Show tiered and negotiated prices per group, automatically, on the same catalog
Quantity breaks
Reward larger orders with volume discounts that apply as the basket grows
Gated access
Keep trade pricing and catalogs visible to approved, logged-in buyers only
One catalog, many audiences
B2B and B2C, without running two stores
Keep a single catalog and a single admin. Consumers see retail prices, trade buyers sign in and see theirs. No duplicated products, no separate systems to maintain
- Retail and trade pricing on one product
- Tax and currency rules per customer group
- Multi-vendor and headless ready
- No transaction fees on any plan
Approved buyers
Onboard trade accounts and control who sees trade pricing
Cleaner operations
One catalog, one admin, one set of stock to manage
Room to grow
Add wholesale without rebuilding your consumer store
Open your trade channel
Serve every buyer at the right price
See how B2B works on IXXO Cart, or talk to our team about your model